The Japanese automaker announced that it will consolidate pickup manufacturing at a single regional production center, centralized at the Civac plant in Morelos, Mexico.
In a press release, Japanese automaker Nissan announced that it will stop manufacturing the Nissan Frontier/Nissan Navara pickups in Argentina—which are currently also produced in Mexico—to consolidate a single regional production center, centralized at the Civac plant in Morelos, Mexico, starting in January 2026.
The Japanese firm argued that this decision is part of the transformation measures announced globally by Nissan Motor last month, "focused on improving the competitiveness of its products and business" and "optimizing its performance and building a more agile business, capable of responding more quickly to market changes" in the region.
"Latin America is a key region for Nissan's business, representing 15% of the company's global sales and 25% of its global production. In calendar year 2024, Nissan Latin America sold 426,000 units, representing a 6% increase compared to 2023 volume, and we remain focused on long-term growth," said Guy Rodríguez, president of Nissan Latin America.
The CIVAC plant in Morelos, Mexico, which operates two production lines, will focus on pickup truck production on Line C2, while Line C1—previously used for the production of a temporary additional volume of passenger vehicles, as previously announced—will conclude this activity in the last quarter of 2025, having exceeded the initial temporary production target for this project by more than 30%.
"Becoming the production center for our iconic Nissan Navara/Frontier throughout Latin America is a clear sign of recognition of the Mexican manufacturing tradition, which has been part of Nissan's history in this country for more than 60 years. This pickup truck is one of the most successful products in our portfolio and indisputable proof of our commitment to offering innovative, exciting, and top-quality vehicles to Mexico and all of our customers in Latin America," said Rodrigo Centeno, President and CEO of Nissan Mexico and INFINITI.
The company stated that with this strategic shift, Nissan's subsidiary in Argentina will now focus on its commercial operations, building on its ten-year history, strengthening its relationship with the local dealer network, and ensuring a superior customer experience with high-quality vehicles.
With these actions, Nissan Latin America is advancing the consolidation of its manufacturing operations through its Aguascalientes plants (A1, A2, and the Powertrain plant) and the CIVAC C2 plant in Morelos, Mexico, as well as its Resende plant in Rio de Janeiro, Brazil, ensuring sustained positive results in the region. It is worth noting that all five plants will continue to operate normally.
